AI layer
Models and agents
Used for classification, drafting, handoff, summarization, enrichment, qualification, and structured decision support.
- OpenAI and other LLMs
- Agent workflows
- Prompt and evaluation patterns
Tech stack = sprint components
Conversion System uses AI models, agents, automation tools, CRM workflows, analytics, and dashboards as components inside one AI system. The stack is not the offer. The AI System Build is.
Core stack
A serious implementation usually needs multiple layers: model behavior, workflow logic, CRM fields, conversion surfaces, and reporting.
AI layer
Used for classification, drafting, handoff, summarization, enrichment, qualification, and structured decision support.
Ops layer
Used to connect forms, calendars, pipelines, tasks, notifications, lead follow-up, and sales handoff.
Proof layer
Used to show what started, what submitted, what booked, what qualified, and what moved.
How we decide
We do not start by prescribing tools. We start by identifying the workflow, the available data, the operating constraint, and the outcome worth improving.
Input
Business context, budget, operating outcome, urgency, CRM, website, and workflow volume determine whether the sprint is worth planning.
Build
The selected stack should be the minimum toolset needed to improve the workflow and keep proof visible.
Guardrail
If a tool does not support the operating outcome, workflow, or measurement layer, it should not be in the sprint.
Next step
Start with the repeated work, the source material, and the business result. Then choose strategy, an agent, or a custom AI system.
See the services